The baju kurong (or kurung) is a distinctive
Malay dress worn by both men and women. The term baju kurong is loosely
translated as “concealing dress” in Malay. It is a loose-fitting outfit that
covers the body without showing its form, consisting of a loose shirt or blouse
with a rounded neckline. The outfit is usually worn as a top over a sarong (for
women) or a pair of pants (for men). History dates back at least 200 years when
the first baju kurung was created by the Johor Sultanate and has prospered in
modern Malaysia, pointing to its popularity during the Islamisation of Malaysia
in the 1970s and 1980s. Over the years new designs have emerged however with a
tinge of Western taste to it.
For decades, baju kurung is worn during special occasions such as
wedding and Eid celebrations. One exciting aspect to planning for Eid is
selecting one’s outfit to ring in the festive celebrations. For some, the Eid
outfit is often planned several months in advance; custom designs and specially
chosen fabrics are sent to the tailor before Ramadan even comes around. While
some women still opt for this traditional version of the baju kurung, others
are starting to look for different designs to suit their personal styles and
preferences, and designers and retailers have been taking notice. Hence, we see
new and different combinations of fit, colours, motifs, embellishments and cuts
to the baju kurung today.
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